Harvey Norman in 2010

Last year’s sexist Harvey Norman ads featured an illustrated man lounging around drinking, while his illustrated lady-girl did all the cooking in her best frock and heels, while looking demure and delicate. They must have received some complaints because the next time the couple appeared, they were either both cooking or both lounging. But she was still half his size and doll-like, while he looked like he was going to violate her. I think the illustrator was going for “mysterious” but it didn’t work.

Anyway, check out this sexist nonsense in Harvey Norman’s latest catalogue (sorry, my camera doesn’t photograph shiny very well at all):

Another sexist ad from Harvey Norman

I’ll enlarge that bit, shall I?

Only mums use washing machines

That’s right, “Guess whose MUM can choose a BONUS GIFT with every WHIRLPOOL purchase?”

On the Whirlpool website, products are divided into laundry, kitchen, refrigeration, cooking, dishwashers and cleaning. Show your mum you really care – buy her a washing machine. Fuck off Harvey Norman.

Harvey Norman in 2009

Remember girls, always proffer your vagina with dinner.

In today’s Sydney Morning Herald is a full page ad from Harvey Norman, flogging kitchen appliances. The young woman is wearing stilettos, skirt, petticoat, apron and oven gloves as she holds a roast chicken out for her man’s approval. He’s holding a glass of wine and giving her his best am-I-sexy-or-am-I-a-rapist look (but she can’t see it because she’s being demure). I dunno, am I supposed to notice that her pelvis is tilted forwards? I didn’t realise that when I roast a chook for a man I’m also supposed to proffer my vagina.

At least they didn’t use a fish dish, I suppose.